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happening almost daily, which meant the could further streamline the ply picking
nest had to be scrapped.” process, which they are working on with
JETCAM to develop the optimum solution.
Tolbot Boulton, Manufacturing Engineer,
noted; “We assigned a cost reduction The company is in the process of
exercise on the production of the Rolls purchasing a third cutter, and is also
Royce Trent engines to try to achieve a implementing a new MRP system which
reduction of 25 hours per person per unit. will ultimately be used to completely
Where savings other than time were automate the nesting process through
achieved we calculated a time value to automatic loading of orders. With no
them. We analysed a week’s production of major support issues since installation,
static nests versus the new dynamic nests Aircelle are confident that JETCAM will
and achieved a 10.5% material savings, play a major part in their expansion plans.
which alone comfortably met this target Neil said; “For us the integration between
before considering any other savings. We the laser and the nesting was essential.”
expect this figure to further improve as we Tolbot added; “Operators used to be
expand the system’s usage.” reliant on the programmer being available
if a nest had to be remade, but now nests
As nests became more efficient machine can be ‘tweaked’ directly on the shop
runtime improved, as fewer nests were floor.” Kevin concluded; “I didn’t believe
being cut, reducing loading/unloading that we’d actually get the increase of
time of material. With empty rolls being efficiency that we did with JETCAM. The
replaced with new ones several times per improvement in nesting efficiency and the
day across the two machines this can add quality of information that JETCAM
up to a significant manpower saving over system is providing has given us visibility
time. Aircelle noted that with one set of four of other issues such as the fluctuating
n e s t s t h e y a c h i e v e d a 2 0 . 5% material width. We believe we are still in
improvement in runtime because of this. the infancy of making the most out of
JETCAM. Based on our projected savings
Nests had often needed to be completely over the year JETCAM has paid for itself in
re-run in the past, perhaps either because 50 days of use.”
Case Study: Aircelle Ltd
The Shop Floor
Master the art of customer experience
ATG Customer Success Story: American Eagle Outfitters
Finding the Right Fit for Multi-Channel Commerce
American Eagle Outfitters upgrades its commerce platform to unify the customer experience across all touch points
THE CHALLENGE:
Making the most of a booming multi-channel
business
With its market presence exploding over the last
three years, American Eagle Outfitters (AE) needed
to extend its retail momentum to the online
marketplace. But its outmoded commerce platform
didn’t scale or integrate customer touch
points, making that objective far out of reach.
THE SOLUTION:
Moving to a single multi-channel platform
AE abandoned its antiquated platform for ATG
Commerce, and now has centralized management
of not only its Web site, but its call center
and order management systems, too.
THE RESULT:
Achieving total control of the multi-channel
business
With ATG, AE gained total control of its multichannel
business.The new ATG platform enabled
AE to manage the entire customer experience –
from the retail store to the Web site to the call
center. It also gives them the foundation they
needed to grow their existing brand, and launch
new ones.
Known for designing, marketing, and selling its
own brand of laidback, current clothing for
teenagers and young adults, American Eagle
Outfitters (AE) stands for high-quality merchandise
at affordable prices.
The retailer’s market presence has grown exponentially
within just three years, with more than
800 stores now in North America. Extending this
momentum to the online arena was becoming a
difficult, resource-intensive task for AE Direct, the
team managing AE’s online and call center businesses.
An antiquated commerce platform had
multiple, cumbersome integration points with
other systems, lacked scaleability, and required
awkward, manual processes for even small Web
page adjustments.
Growing fast, AE was ready to bring its multichannel
commerce initiatives to the next level.
But first it needed the right commerce platform.
To serve the digital generation, AE needed to
replace its outmoded system with a scaleable
　
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